Tag: online donation
Social media – raising funds, setting standards
In response to the rapidly changing world of social media, the Fundraising Institute of Australia (FIA) has recently introduced a set of best practice guidelines for social media fundraising. The Standard of Social Media Fundraising Practice has been designed to ensure funds raised on social media sites, like Facebook and Twitter, are done so ethically, and that fundraisers abide by three principles: transparency, accountability and respect.